Test & repeat: Improving Carl's M&A platform

UX research
User testing
Design systems

Carl is an M&A platform for SMEs, connecting owners, advisors, and acquirers around opportunities from €1M to €50M in transaction value. Carl is building their M&A platform where buyers can find their next investments (and where sellers can reach the right investors). They had a small but efficient product team with a product manager, front-end developers, and two back-end developers. They needed someone to support them with UX design, which is where we stepped in.

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